Quai Network

Professional Studio Media

As part of a comprehensive marketing suite for Quai, we coordinated live studio filming with one of the top videographers in the country.

Our team handled every step of production - from securing the venue and videographer to planning content, filming, editing, and distribution.

When building a brand, it’s essential to create the highest quality media and share content that highlights the faces and stories behind it.

Quai Network is a next-generation blockchain that combines the security of Proof-of-Work with unmatched scalability. Recently, they launched Kipper, a platform that makes tipping instant and accessible for creators.

To support this growth, Insight brought Quai into the studio to capture high-quality media that tells their story and showcases their project. Backed by a strong community, it’s a brand that's positioned to scale.

Objectives

Coordinate with Austin’s top studios and videographers to ensure production quality that reflects the highest standard.

Showcase Quai's founders visually to build credibility and trust.

Build an association of premium quality and media with the Quai brand.

Promote the launch of Quai's newest platform, Kipper, and provide video content to support the launch on socials.

Phase 1

Pre-Production & Planning

Phase 1 was all about preparation. We secured a professional studio space in Austin and coordinated directly with the videographers to handle logistics like lighting, audio, and scheduling. This ensured the technical side of production was locked in before shoot day.

At the same time, we worked with Quai’s team to outline the core content: developing interview topics for the founders, mapping out the brand story to highlight Kipper’s launch, and creating a shot list that balanced interviews with supporting visuals. The result was a clear plan that gave everyone direction going into production.

Phase 2

Production

Phase 2 was execution. On shoot day, we managed the full production inside the Austin studio, working alongside the videographers to capture high-quality interviews and b-roll. This included directing lighting setups, framing, and sound to ensure consistency across every shot.

We guided Quai’s founders through the interview topics we’d prepped, keeping the conversation natural while hitting key points about the brand and Kipper’s launch. Between interviews, we filmed supporting visuals that added depth and flexibility for edits. By the end of the session, we had a complete set of assets ready for post-production.

Phase 3

Phase 3

Post-Production & Distribution

Post-Production & Distribution

Phase 3 centered on turning the raw footage into polished deliverables. We edited the interviews and b-roll into a variety of assets: long-form videos for Quai’s channels, shorter clips for socials, and stills pulled for ongoing content needs. Each piece was refined to match Quai’s brand voice and highlight the key storylines around Kipper’s launch.

Once finalized, the content was distributed across multiple platforms, giving Quai media they could use immediately while also building a library of assets for future campaigns. This phase tied everything together, ensuring the production effort translated into lasting value for the brand.

Phase 3 centered on turning the raw footage into polished deliverables. We edited the interviews and b-roll into a variety of assets: long-form videos for Quai’s channels, shorter clips for socials, and stills pulled for ongoing content needs. Each piece was refined to match Quai’s brand voice and highlight the key storylines around Kipper’s launch.

Once finalized, the content was distributed across multiple platforms, giving Quai media they could use immediately while also building a library of assets for future campaigns. This phase tied everything together, ensuring the production effort translated into lasting value for the brand.

Start Building Your Brand

If you have an ambitious brand that's missing the quality media, marketing, and strategy needed to grow, let's chat.

Contact Us